**Full training using suite of digital platforms will be provided to the right candidate**

If you're a passionate graduate from Marketing or a related business area then this progressive role will be very attractive to you! This role will allow you to put the skills you have been studying to practice using our full suite of digital platforms and tracking tools, training provided.

Hours: Full-Time

*You can view the full job description for this graduate digital marketing opportunity below, please ensure you read this before you apply for this role.

To Apply:

Send a copy of your CV with a short summary about yourself and why you would be a great fit for this opportunity to marketing@bellscrossgar.com


Main Tasks and Duties:

  • Support the development and implementation of digital and social marketing plans across all dealership operations and sites.
  • Plan, implement, design and evaluate Social Media advertising campaigns and PPC campaigns through the Google network (Google Adwords, Google Display Network and YouTube advertising) in support of quarterly and monthly brand initiatives and promotions to boost monthly sales activity.
  • To assist with leading SEO (Search Engine Optimisation) activity to increase organic search visibility across the world wide web and improve rankings. This also includes our GMB accounts, listings, blog, external partners and brand partnerships.
  • Update our portfolio of website Content Management Systems with optimised content incorporating text, image and video that meets brand/manufacturer guidelines and follows excellent UX design/SEO principals, and working with the web design team to execute fresh content to support quarterly campaigns
  • Monitor the implementation of plans to increase site traffic, page views, unique visitors, time on site and conversions in line with business objectives.
  • Assist in planning compelling video across our website and social media page platforms working alongside the brand ambassadors & site videographer.
  • Plan and coordinate email marketing activity as required in support of digital campaigns and promotions.
  • To provide support for brand initiatives as required.
  • To manage and optimise use of the YouTube channels to drive brand awareness.
  • Evaluate completed digital and social marketing activity to assess impact (business benefit/cpa vs budget).
  • Ensure the effective communication of planned marketing activity across teams within the business
  • Consistently review online marketing trends,platforms and algorithim changes, ensuring marketing strategies remain current
  • Keep a clear brand idenity in the market across all communications with content that reaches and appeals to in-market audiences

Essential Shortlist Criteria:

  • Strong communication skills and a persuasive persona with excellent grammar and punctuation
  • Bachelor's degree in Marketing or degree in related business area
  • Passionate about a career in marketing and digital channels
  • Knowledge of website management and optimisation of websites to improve web rankings, customer experience,user journey and conversion rates.
  • A good understanding of basic UX design principals
  • Experience in project management would be very desirable

What we can offer:

  • Opportunity to be mentored and developed in order to progress in your digital marketing career
  • Opportunity to put your business ideas into practice
  • Be part of an expanding team which is growing
  • Family run business for over 60 years – strong positioning in the market

As an equal opportunities employer, Bells Crossgar Motors is committed to the equal treatment of all current and prospective employees and does not condone discrimination on the basis of age, disability, sex, sexual orientation, pregnancy and maternity, race or ethnicity, religion or belief, gender identity, or marriage and civil partnership.

We aspire to have a diverse and inclusive workplace and strongly encourage suitably qualified applicants from a wide range of backgrounds to apply and join.


Apply now by emailing a copy of your CV with a short cover letter explaining why you would be a great match for this role to marketing@bellscrossgar.com

We look forward to hearing from you! :)

Deadline for applications to be received is the 12th of July 2022.

Salary will be discussed at interview stage.